Training and Tutorials

Re-Inventing Communication This seminal book on using metaphors for collaborative strategy setting was published in 1994.  On assignment from the World Trade Organization to help Sri Lanka grow exports, Larry Raymond found that words alone were useless in aligning people to a common objective. The business leaders, educators and government officials he brought together did nothing other than declare and defend their views, over and over, louder each time with phrases such as: “If you had simply listened to me last year, we wouldn’t have a problem.” If you ever had the task of leading change, you know the challenge! You also know that conventional solutions don’t get you all the way to a focused, motivated team. Fortunately, two hours down that road in Sri Lanka came the breakthrough idea that developed into the suite of visual, metaphoric “languages” that have since focused hundreds of workshops on building and implementing a challenging vision of the future. Visual, Metaphor Languages are a new tool to show connections, relationships, values, obstacles, risks and strategies. They encourage building on each others’ ideas and draw out intuition and spatial thinking capabilities to display the big picture and its logic and the often hidden emotions [...] Read More